The Lead Gen Team

Meet the Lead Gen Team

Seven roles you would otherwise be hiring for. Each card is one of them, and each holds a short clip of that piece actually running — not a mockup, not a stock actor. Clips are being recorded from live installs, so the shelf is partly full: a card without a clip says what the clip will show rather than showing you a play button that does nothing.

The seven, in install order

Order matters more than the list does. Each role feeds the next, which is why the ads role is last: paid traffic arriving before anyone answers the phone costs more than it returns. Each card says what it does, what it proves, and whether it costs ad spend.

01

The Front Door

$0 ad spend
Website capture · Turns visitors into contacts

Mobile-first, fast, with a real offer above the fold asking one question at a time — not a “Contact Us” box nobody fills in.

Open your own form on your phone — count the fields

What it does and how to check your own site in 14 seconds. Product demo still to come: a visitor landing, hitting the form, and the lead appearing in the CRM.

02

The Reactivation Rep

$0 ad spend
Database reactivation · Wins back customers you already paid for

Your past customers get texted a real reason to come back, six times, not once. Revenue out of a list you already paid to build.

Check your texts: how many past customers heard from you this quarter?

What it does and how to check your own list in 14 seconds. Product demo still to come: a dormant list being worked and a reply thread turning into a booking.

03

The Review Manager

$0 ad spend
Reputation engine · Asks every happy customer, every time

Asks for feedback with an incentive, converts it into a review, replies to the review for you, then asks that customer for a referral.

Count your Google reviews from the last 90 days

What it does and how to check your own profile in 14 seconds. Product demo still to come: the post-job request firing and a review landing on the profile.

04

The First Responder

$0 ad spend
Speed to lead · Answers every enquiry the moment it arrives

Every web lead answered automatically, around the clock, while it is still warm. Books, qualifies, reminds them an hour before, and reschedules no-shows.

42 hours: median first reply to a web lead across 2,241 US firms (HBR, 2011)

What it does and the number behind it in 14 seconds. Product demo still to come: a stopwatch against a real inbound lead, and the automatic first reply.

05

The Receptionist

$0 ad spend
AI receptionist · Picks up when your team can’t

Answers on the first ring when your team can’t. Books on the call, texts the confirmation, handles the reschedule.

Pull your call log for last Saturday

What it does and how to check your own call log in 14 seconds. Product demo still to come: a live call answered end to end, ending in a booked slot.

06

The Sales Coach

$0 ad spend
Sales coach · Trains your team and grades real calls

Your team practises against an AI that runs your script, then uploads real calls and gets graded against it.

When did whoever answers your phone last get trained?

What it does and the question it raises in 14 seconds. Product demo still to come: a real call transcript being scored, with the coaching note.

07

The Media Buyer

Paid funnels · Hired last, once the other six are producing

Only once the six above are live and producing. Your ad account, your card, never marked up. By this point the ads are funded out of profit instead of hope.

Running ads before this is buying losses at scale

Why it is hired last, in 14 seconds. Product demo still to come: the spend dashboard and the rule that pauses a losing set.

Rather just see it live?

A recording is a recording. On a 30-minute call the system gets pointed at your actual phone number and your actual website while you watch, which is a stronger proof than any clip on this page.

30 minutes. No pitch deck. If we're not a fit we'll say so on the call.

Grab a slot — thirty minutes, your numbers, no deck.

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